Wella Color Charm Permanent Liquid Hair Color in 1070 10NG Honey Beige Blonde delivers reliable, long-lasting color for a soft, honey-toned blonde result. Its liquid formula is easy to mix and apply, helping you achieve consistent coverage from root to tip. Suitable for a wide range of hair types, it offers dependable gray coverage and a natural-looking finish.

The permanent colorant works by depositing rich pigment deep within the hair shaft, helping the shade remain vibrant through multiple washes. The 1.42 oz size is ideal for single applications or touch-ups, and the liquid texture spreads smoothly for even saturation. It is designed for those who prefer a straightforward at-home coloring routine with professional-style results.

This unisex hair color is part of the trusted Wella Color Charm line, known for its reliable performance and extensive shade range. For best results, follow the included instructions and perform a patch test before use. Pair with a color-safe shampoo and conditioner to help maintain the intensity and shine of your Honey Beige Blonde shade.