{"product_id":"wella-color-charm-permanent-liquid-hair-color-12a-frosty-ash-unisex-color-dye","title":"Wella Color Charm Permanent Liquid Hair Color 12A Frosty Ash Unisex Color Dye","description":"\u003cp\u003eWella Color Charm Permanent Liquid Hair Color in 12A Frosty Ash is a permanent liquid hair color designed for reliable, long-lasting gray coverage and rich, cool-toned results. The 12A shade delivers a frosty ash blonde finish that helps neutralize unwanted warmth for a clean, luminous look.\u003c\/p\u003e\n\u003cp\u003eFormulated as a liquid dye, it spreads evenly through the hair for consistent saturation from root to tip. This 1.42 oz size is ideal for single-application use or touch-ups, making it a practical choice for at-home coloring and salon professionals alike.\u003c\/p\u003e\n\u003cp\u003eAs a unisex hair color, it suits a wide range of users seeking a cool, ash-based blonde. For best results, follow the manufacturer's instructions and perform a patch test before use.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"1.42 FL OZ | 42 ML","offer_id":47596987121820,"sku":"I0129875","price":19.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0719\/2218\/8444\/files\/I0129875largest.jpg?v=1789406792","url":"https:\/\/perfumefly.com\/products\/wella-color-charm-permanent-liquid-hair-color-12a-frosty-ash-unisex-color-dye","provider":"Perfume Fly","version":"1.0","type":"link"}